I rarely buy souvenirs, but when I saw these Crocs charms, it was an instant purchase.

If your hotel targets families, this could be one of the coolest pieces of hotel swag you can create.

In many Western countries, during the summer, go to any playground and look at the kids.

Around 80% of them are wearing some variation of Crocs.

And Crocs have those little holes that are perfect for charms.

Imagine this setup:

• 1 or 2 charms with your hotel branding
• ‍a few charms connected to the destination

Kids love collecting things. Suddenly the souvenir becomes something they wear every day.

It is also super cheap to produce. Search for "custom Crocs charms" and you will find dozens of manufacturers.

Free marketing walking around every playground all summer.