Peloton users are very passionate. Maybe it’s because the thing actually works. Maybe it’s just copium for spending $2K+ on an exercise bike. I’m not here to judge.
But Hyatt has judged the situation... and seen an angle.
They bought up a load of Peloton machines, stuck them in their hotels, and rolled out a loyalty system where users can earn Hyatt points just for working out. Genius IMO.
If you’ve not got the budget for Peloton, take this as a springboard for a smarter gym offer in your hotel.
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