Open Google on your phone and search for a hotel. Just like your guests do.

Now look closely.

Google has begun prioritizing WhatsApp when users search for hotels. It is not hidden at the bottom.

‍A few reasons why this matters:

• WhatsApp has more than 2 billion users worldwide. Your guests already use it daily.
• Open rates are insanely high compared to email.
• With WhatsApp Business automation, you can answer FAQs, share rates, and push guests straight to your booking engine.
• The whole conversation is direct, instant, and personal. And yes, zero commission.

If Google gives you free prime real estate, you probably should not ignore it.