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David Kijlstra recently shared some fascinating insights on LinkedIn, focusing on how a simple idea like adding a bakery to a hotel can make a world of difference.
Imagine walking into a hotel lobby and being greeted by the irresistible aroma of fresh bread.
Psychologically, it's been proven to be a driving force in bakery sales, so why not apply this to the hotel scene?
He brings to life this concept with real-world examples from places like the Rex Hotel in Switzerland, the vibrant Hotel Jakarta in Amsterdam and Hotel Praktik Bakery in Barcelona, showing how they've become community favorites and marketing sensations.
Gordon Ramsey was right, you’re an idiot sandwich if you’re not considering this!
DJs Mr. Belt & Wezol showed off the first-ever moving DJ booth club on Instagram and it got us thinking... How great would this be for meeting spaces?!
Sometimes, you hire a meeting space for a small team and but have to send a mail pigeon every time you want to raise your thoughts; they're so large!
Well, with this idea, your meeting space can be customized based on the participants.
Gone is the need for multiple-sized rooms. With this idea, you'll need one large room and have the ability to change the size based on the needs. Simples.
Head of Expansion at Surf Office, Bruno, has dropped his thoughts on what he calls the hospitality industry's must-read, 'Unreasonable Hospitality'.
Here’s Bruno's take:
Grab yourself a copy now, it’s a real game-changer.
In a recent LinkedIn post, Hospitality specialist, Mathias Coudert, shares how coffee is reshaping the hotel industry.
He states how hotels are evolving to offer more than just a place to stay; they're becoming lively community centers, with specialty coffee at the heart of this transformation.
For example, The Disloyalty Membership Program by Ennismore cleverly uses the appeal of free daily coffee to draw in locals, making the hotel a bustling spot, while the membership fee helps cover costs.
Similarly, CitizenM Bowery has turned its lobby into Soho's go-to place for remote work, all because of a delicious cup of coffee.
By integrating specialty coffee into their spaces, hotels are reinventing themselves as destinations, connecting with the community and enhancing their revenue through more than just room bookings.
Unless you live in Amsterdam, you’ve probably never heard of Hotel Casa. So, what's special about it? Well, they’re pioneers of hybrid hospitality and they’re copied a lot — take other successful Amsterdam hotel concepts like Zoku, Social Hub, and CitizenM, for example.
Continue reading →Zoku is a small chain with hotels in Amsterdam, Copenhagen, Paris, and Vienna. They are good at upselling, especially services related to “work”.
Continue reading →We can online check-in comfortably for flights, so why isn't it the norm for hotels? 🤔 Look, it's not just us who think that:
Continue reading →Site visits often get overlooked when booking group events. Here are some hints on how to make sure you convert all the site visits into reservations.
Continue reading →